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With the increasing growth of KiddyCuts since 2001, the salon has now become available to its customers in almost all of the provinces in Indonesia. It all started with a chat with good friends sharing the same experience of the difficulty in getting their children to get a hair cut. An idea came to create a salon specifically geared for children offering the best experience in hair cut and a fun and adventurous hair care. KiddyCuts inspires children to care for their hair and scalp and teaches them that appearance, neatness and cleanliness are a part of the important foundations in their growth, which in turn will helpwith their self confidence.
In its path, KiddyCuts not only grow its business in the hair cut service but also started to develop hair care products to answer customer needs and demands.
KiddyCuts based its concept on high class and outstanding quality of services provided to every customer. This is the competitive advantage of KiddyCuts especially now in facing tighter business competition.
With the growth of the middle class group in Indonesia, which now almost reaches 60% of the population (source: World Bank, 2013), the growth of young families as a potential market is also increasing. This is an opportunity KiddyCuts is taking advantage of to expand its business. With a Licensing business model, KiddyCuts is optimistic that it will continue to be a leader in the industry.
To reach a continuous growth, KiddyCuts will continue its vow of excellence to protect the trust and hope of its customers and stakeholders.
BEST REGARDS,
Cecilia Wirawan President Director
Kiddy Cuts
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kiddyCuts
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